About Me
Who am I
Name
Roberta Nappi QuintilianoPhone
+34 600 390 377My Cover Letter gives only a glimpse of me...
I am a geek of tech and digital world. I love spending a good part of my free time reading, researching and building new ideas to take the projects I work on to the next level.
But, most of all, I love to learn and discover things that I don’t know. When I don’t know how to do something, I learn it and I do it right away!
Humility is one of my main characteristics, but my desire to always face new challenges and get out of my comfort zone gives me an extra advantage and a high level of confidence, knowing that if the mind wants it, everything can be achieved.
Nothing can Substitute my Experience!
Yes, I have taken risks and gained
Experience
Professor of AI Applied to Marketing
KINEDRIK/EADIC 2025 - PRESENT
– Teaching practical training programs focused on AI-driven efficiency for SMEs and freelancers. – Optimizing and adapting instructional content to ensure the direct application of AI in Digital Marketing workflows. – Training students in the strategic use of AI tools to automate SEO, content, and data analysis, significantly boosting their efficiency.
Founder & Creative Director
Arachne Agency 2025 - PRESENT
Founded and lead a full-service inbound marketing and web design agency, providing businesses with tailored strategies to elevate their brand and expand their audience. Oversee the creation of high-impact WordPress websites, integrated marketing campaigns, and compelling brand narratives. Combine creative design, strategic communication, and data-driven marketing to deliver measurable growth and lasting brand presence.
Digital Marketing Teacher
AVAST Association 2023 - PRESENT
Responsible for the design and development of the corporate identity of the AVAST Association, including the creation of the new logo and color palette.
Design and deliver workshops on podcasting, blogging, and digital content creation for gifted adolescents. Provide training in AI tools, SEO strategies, and audiovisual content production. Specialized in teaching WordPress website creation, digital storytelling, and marketing with artificial intelligence.
Chief Marketing Officer
PRESSBROKERS S.L. 2018 - 2021
In charge of the SEO, SMO, SEM, PPC strategy for the Bitnovo.com and Bitsacard.com web platforms
Digital Marketing Manager
UNIKE GROUP 2017 - 2018
In charge of the Digital Marketing Strategy for the following brands: Unike Houses, Unlike Hotels, Tesco ‘Food & Beverage Ibérica S.L.’.
E-commerce Manager (B2C)
CONSORWEB S.L. 2014 - 2017
Responsible for the development and implementation of communication and marketing plans (online and offline) for different E-Commerce websites. In cahrge of marketing strategies for Social Media management; Creation of marketing campaigns (Google Adwords and Facebook Ads) to build and strengthen the brand image.
Technical Support / Communication and Marketing
MOBIMENTO MOBILE S.L. 2015 - 2016
Second-level technical support for the online platform / interface ‘Mobincube’ – DYD App Builder. Creation of the marketing plans for the development and expansion of the Company. Management of online webinars (Webinars) for users of the Hispanic-Italian market.
Digital Marketing Specialist / Account manager
LOREM AGENCY 2014 - 2015
Creation of Inbound Marketing strategies and automation campaigns (Marketing Automation). Organization of events to achieve brand awareness; Creation of communication / marketing plans.
Sales and Communication - Office Manager
OPERA IRELAND 2006 - 2007
Account management (Dublin Opera Partners), responsible for managing the promotion and communication of Opera events at the Gayety and RDS theater in Dublin.
Manager of Political Secretary for the Naples City Councillor
Naples City Hall 2005 - 2006
Head of the Political Secretary. In charge of the press office and media relations. Coordination of political team meetings and conferences; calendar management, travel organization;
Coordination with other departments and offices around the world; Preparation of presentations, documents, projects, etc. In charge of the organization and implementation of the electoral campaign for the election of the councilor to the Senate of the Italian Republic.
The journey of thousand miles
EDUCATION
Received Bachelor Degree
October 1998 to July 2003
UNIVERSITY of Naples ‘L’Orientale’
Bachelor Degree in International Relations (Political Science) Development of international cooperation projects.
Received Master Degree
October 2003 to September 2004
UNIVERSITY of Naples ‘L’Orientale’
Master Degree:
Master in Business Administration – Business Economics.
Entrepreneurship Marketing and Sales. Evaluation and development of government projects on economic and financial issues and their profitability. Drafting of Business Plan for European Projects.
Obtained advanced English certification (C1 level)
October 2006 to May 2007
International House Dublin
I learned to communicate in fluent English, which helped me get a job in an Irish company and to learn and communicate this language at any level.
Experience gained over the Years
Tech Knowledges
Attended the Webmaster University
September 2009 to September 2010
Infoserv S.r.l.
I obtained the Webmaster / Web Designer Certification and I studied and learned about: Html 5, Css, Php, Javascript, Mysql, Web/Graphic Design, Marketing.
Inbound Marketing Certificate
2018/2019
Hubspot
I obtained the HubSpot Academy Certification in Inbound Marketing
Official Teaching Qualification
2018/2019
Hubspot
Official Teaching Qualification for Vocational Training (SSCE0110): Certification that accredits the pedagogical and methodological competencies required to design and deliver training across levels A, B, and C of the Vocational Training System.
Professional Uses of Generative AI in Business
2025
IBM SKILLS BUILD
Professional Uses of Generative AI in Business (IBM) Certification focused on leveraging Generative AI models for business applications, including content creation, rapid prototyping, and workflow optimization, demonstrating a strategic understanding of AI implementation beyond basic tools.
AI and Big Data
2025
Certified by Nebrija University
Course focused on the intersection of Artificial Intelligence and Big Data, providing foundational knowledge in data analysis, interpretation, and strategic application in business contexts.
Creativity in Execution
My Key Strength
I love any marketing speciality, even if my main skills are reflected in SEO (search engine optimization), content creation, web design and strategy to be used in PPC campaigns.
In any project of which I am in charge I try to implement all the actions related to the Inbound Marketing methodology that I consider the most effective when creating a strategic Marketing plan.
My toolbox
Software & Development
I spend most of my time, between work and personal projects, at the PC and I literally lose myself in software that requires logic, creativity and technical knowledge.
To feel happy I don’t need much … music and computers always at hand 😉
My Interests
Skills
Language Skills
I love traveling and being able to communicate in all languages and with any human being. That’s why, since I was a child, I felt the need to venture alone to other countries to learn two of the most spoken languages in the world and to be able to express myself freely and without barriers. Being able to switch from one language to another in a fluid way is one of the most beautiful goals I have achieved in my life.
